Big Brothers Big Sisters of Victoria and Area has a history of demonstrated success with some of the most recognized brands in Canada, making us an ideal charitable partner for companies interested in cause-related marketing campaigns as well as those simply exploring community investment opportunities or sponsorship.

For those who are new to corporate social responsibility programs, we can help you achieve tangible business benefits:

  • enhanced brand perception by associating with our organization
  • increased awareness by leveraging our reach
  • influencing consumer choice and increased sales/profits by differentiating your product/company
  • increased productivity and employee satisfaction through employee engagement

Partnership Opportunities

Event Sponsorships

People want to work with companies that differentiate themselves by aligning their brand values with that of the consumer. Event sponsorship is a great way to promote your company’s philanthropy to the charitable market.

In recent surveys:

  • 92% of consumers consider it important for corporations to contribute to non-profits
  • 76% of consumers have taken part in at least one cause-related marketing campaign
  • 90% of millennials said they would switch to a brand affiliated with a good cause, if price and quality were equal.

For more information email Taylor Watson, our Program & Events Coordinator, here for more information.

Employee Engagement

Employers who consider where their staff members volunteer and what charities interest them can experience a boost in their company’s overall morale. By giving employees the opportunity to give back to their ideal charity, they feel more positive, productive and more engaged in the community.

We have many employee engagement opportunities such as staff team participation in a fundraising event; staff “Caring Days” where employees volunteer as a group; or mentoring opportunities over the employee’s lunch hour. Additionally, employees are welcome to join our agency committees; become event volunteers; and when seats come available, volunteer on our Board of Directors. We are always open to discussing creative opportunities to meet your unique employee engagement requests.

For more information email Carrie Sullivan, our Communication and Marketing Coordinator, here for more information.

Host a “Big Give Back Event”

Big Give Back Events can be organized by your company to help raise funds necessary for Big Brothers Big Sisters of Victoria to ensure that every child who needs a mentor has a mentor.

Consider hosting an event with some or all of the proceeds going to benefit our programs. Do good, have fun and strengthen your team! We are always happy to share ideas from “Jeans Day” to bake sales and golf tournaments – we’re happy to help.

For more information email Taylor Watson, our Program & Events Coordinator, here for more information.

In-Kind Donations

Big Brothers Big Sisters of Victoria and Area relies greatly on in-kind contributions from our partners.  If you are considering an in-kind donation, please e-mail us here.

Examples of in-kind donations can include:

  • Business services (marketing, administrative, technology, consulting)
  • Event tickets (local tickets should deal directly with the community agency)
  • Gift certificates to restaurants and retail chains

Program Sponsorship

Help fund a new or expanding program. Let us share the goals and outcomes of our four core programs with you and help you determine where your passion aligns. With your help, we can address the demand for our services and provide timely support of our community’s most vulnerable youth. You can help us achieve more!

For more information email Carrie Sullivan, our Communication and Marketing Coordinator, here for more information.

EMPLOYER MATCHING GIFTS

Many companies offer matching gift programs. Employees of matching gift companies can donate to our agency and have their donation impact doubled. Please check with your company’s HR or charitable giving departments for clarification of any policy.

In addition, government employees can designate their charitable gifts through the Provincial Employees Community Services Fund.

For more information email Carrie Sullivan, our Communication and Marketing Coordinator, here for more information.